In this Master’s emphasis, you will learn to apply fundamental concepts and theories from social and cognitive psychology within the context of business operations and related economic issues. As an organisational consultant, personnel developer, marketing specialist, or consumer researcher, you will be expected to understand and enhance the human dimension of both family-owned and public enterprises, as well as address economic questions.

After completing the programme, students may proceed to postgraduate specialisation programmes.

  • The language of instruction for this specialisation is English. For more information about the courses, please refer to the Curriculum.pdf
  • This emphasis can also be completed as part of the German-language Master’s programme, using the German-language courses of the core modules, upon request.

Scientific Head | Contact:

Univ.-Doz. Mag. Dr. Tarek El Sehity
tarek.el-sehity@sfu.ac.at